This article has been 100% optimized using Squirrly’s Optimization Assistant, which means both Google and human readers will love it! But if you were to delete the words “live assistant” from the title thus also changing the permalink, that would no longer be the case. Go ahead, try it right now. (Yes, go ahead! It’s made for DEMO purposes and we want you to break it. Your site will suffer no changes.) By removing the phrase for which we’ve optimized this article from the title, you’ve lowered the optimization percentage. See how the box for Title is Google Friendly is no longer Green? Put the keyword back in the title to get it back to 100%. Good! The box is green again, right? Now, delete this image of an incredibly adorable puppy below (Be strong; don’t let those puppy eyes stop you in your tracks).Delete the image? Wow, how could you? And also… notice how two of the panels are no longer green? The explanation is that the Live Assistant checks to see if you’ve added at least one image in your article and automatically adds the keyword in the alt text of the image (if you insert it using the Blogging Assistant). Did you happen to see the keyword in bold just above? Remove the bold and pay attention to what happens in the panel to the right. Caught it? Great! You’ll have to bold one of the keywords present in your text to get it back to green.